PPC Account Executive: Permanent: Paying up to £30,000 + Benefits: Home Working with travel to Bristol and Glasgow as required
Morson are delighted to be working with our national client to assist them in their search for an experienced PPC Account Executive to join their Digital Marketing team on a permanent basis.
The PPC Account Executive will report to the Head of Digital Marketing Services and will be responsible for creating and managing paid search campaign strategies for clients, increasing ROI and revenue streams.
A key part of the role will be to develop and build relationships with a wide range of local businesses across the UK, discussing strategies to implement and reporting results of campaigns.
The PPC Account Executive will also be responsible for the following:
Undertaking consultation calls with customers to identify marketing aims and ambitions for each campaign and set up campaigns to meet these goals
Creating, managing and optimising paid search campaigns, maximising performance for customers in terms of traffic, conversions and ROI
Undertaking audits of external PPC campaigns, and identify potential for these campaigns to be transferred to Reach as customers
Supporting sales teams with estimates and information to support sales pitches
Managing campaign performance, enhancing performance and identifying up sell opportunity across the Google portfolio
You will demonstrate expertise and knowledge for all aspects of paid search
Proactively monitor performance across all customers, making interventions as requiredThe Ideal Candidate
You will be an excellent communicator with strong written and verbal English skills
You will have hands on experience in Google and Bing ads
A self-starter, able to work at speed with attention to detail
You will be an advanced user of Google Analytics, Google Interface and data interpretation
You thrive under pressure
You can present data using tools such as Google data studio
You are comfortable attending pitches and account reviews with key clients in person or via virtual channels
You will have previous experience in Paid Search agency or similar
Experienced working on high spending paid search accounts